Bell Mitsubishi Blog

1500 Route 1 S Rahway, NJ 07065

Tag: Outlander

Mitsubishi 2017 Sales: More Than 100,000 Vehicles Delivered, Five Straight Years of Growth

Mitsubishi 2017 SalesThe fastest-growing non-luxury automotive brand in the United States last year was Mitsubishi, earning the title with a 7.7% increase in sales from 2016 and a grand total of 103,686 vehicles delivered. Mitsubishi 2017 sales also marked five consecutive years that sales have grown year-on-year.

“2017 was a remarkable year for Mitsubishi as we continued our rebuilding effort and posted another year of sales growth. In just five years, Mitsubishi sales have increased nearly 80%, and we’re doing that with fleet sales that are lower than industry average,” said Don Swearingen, executive vice president and chief operating officer, MMNA.

The most key component of Mitsubishi’s success was the Outlander, which benefitted from strong sales momentum throughout the year to finish the year up 32.9% at 35,310 delivered. Helping to polish off the year with a record December was the Outlander Sport, which finished the year up from 2016 at 33,160 delivered.

“Mitsubishi’s CUV lineup posted banner sales, up 15% over 2016. Customer demand for these vehicles is as high as it has ever been due to a combination of style, technology, performance, and value,” Swearingen added.

December also marked the launch of the long-awaited Outlander PHEV, which—combined with the arrival of the Mitsubishi Eclipse Cross crossover later this year—should help Mitsubishi net its 6th straight year of growth in America and maintain its title as the fastest-growing non-luxury brand in the United States.

“While we’re excited for the success the brand achieved in 2017, we’re hitting the ground running in 2018 with the launch of two new CUVs,” said Swearingen. “The highly anticipated Outlander Plug-in Hybrid Electric Vehicle (PHEV) just began shipping to our dealers, and the all-new Eclipse Cross will arrive in showrooms in March. These two new vehicles, combined with the Outlander and Outlander Sport will give Mitsubishi a family of CUVs that is unmatched in the industry.”

If Mitsubishi 2017 sales—and sales from the four years prior—are any indication, 2018 should be a banner year for the brand. You can be a part of it by stopping into Bell Mitsubishi to see what makes the 2018 Mitsubishi Outlander, Outlander Sport, and Mirage some of the most fun and functional vehicles on the road today.

2017 Mitsubishi Outlander Named IIHS Top Safety Pick Plus

The 2017 Mitsubishi Outlander, Mitsubishi’s popular 7-passenger crossover utility vehicle, has been named an IIHS Top Safety Pick Plus for the fourth year in a row when equipped with the optional Touring Package.

The IIHS, or Insurance Institute for Highway Safety, is a leading auto safety agency that tests vehicles for crashworthiness in various areas, including small overlap front, side, roof strength, and head restraints. Ratings of “good” in all five tests are required to be named a Top Safety Pick, while a Top Safety Pick Plus has to earn a rating of “advanced” or “superior” for front crash prevention in addition to “good” crash test ratings.

The new Outlander is competitively priced at $23,495 and includes a wide array of safety features like stability control and tire pressure monitoring at the base level, with active safety features like Forward Collision Mitigation and Pedestrian Detection available at the highest SEL trim, which goes for only $29,495—still much less than competitors.

Mitsubishi North America’s executive vice president and COO said in a statement that the company is “committed to safety and providing the best value for our customers” and went on to say that the Outlander’s safety features have been expanded upon even since the 2016 model year. There’s never been a better time to buy a Mitsubishi Outlander, so make sure to check out Bell Mitsubishi for all of your Outlander needs!

Mitsubishi Outlander Sales Hit 1.5 Million

In the automotive world, sometimes what starts with a humble beginning becomes the inspiration for innovation and fresh design. Such is the case with the Mitsubishi Outlander, the best selling, most popular vehicle in the Mitsubishi lineup. The Outlander is celebrating having recently hit 1.5 million in sales. These are sales that occurred over three generations of the Outlander, making this crossover the most successful Mitsubishi model.

The Mitsubishi Outlander was first introduced in 2000, and launched in the U.S. in 2001. Mitsubishi marketed it as an “Active Sports Crossover.” This was the first time that the term “crossover” was used to categorize a special type of in-between vehicle. Now that crossovers are on the rise as the fastest-growing type of vehicle in America, it’s clear that the Outlander paved the way for a new era in design and utility.

That was then, with the first generation Mitsubishi Outlander. The third and current generation has become the face of Mitsubishi and continues to lead car design into new territory. The Outlander is known well for its PHEV version, the best selling plug-in hybrid in the world. As Nissan and Mitsubishi move forward in their recent partnership, it’s likely that they will be introducing more in the way of green energy, which is something to look forward to. Though even as Mitsubishi Outlander sales hits 1.5 million and the car evolves into newer generations, it yet keeps the fun, sporty and fresh style that gave the crossovers their inspiration.

Mitsubishi Outlander Awards Showcase 2016 Model’s Quality

The auto industry is a competitive place, especially when it comes to the crossover/SUV segment. Mitsubishi saw this, and the brand knew it had to step up its game. With over one hundred improvements, the 2016 Outlander was a statement to the SUV class that it was ready to get serious, and the plentiful amount of Mitsubishi Outlander awards the vehicle has won showcases the incredible strides Mitsubishi took to make the Outlander great.

 

Following its launch fall of 2015, the 2016 Mitsubishi Outlander immediately won honors such as a placement on Kelley Blue Book’s Best Buy Award Finalist list and an Active Lifestyle Vehicle of the Year Award. The Active Lifestyle Awards named the Outlander the “Best Value on the Road” title, proving the Outlander holds it own against other competitors in the awards program’s test-drive-based judging system.

 

KBB.com also named the Outlander one of the Most Affordable Three-Row Vehicles of 2016 this past May.

 

Giving the Mitsubishi Outlander awards shows that not only are buyers loving this affordable alternative to big names on the market, but that professional organizations within the industry are, too. Whether you’re looking for a family-friendly vehicle to drive the kids to soccer practice or you want something that suits an active lifestyle, the 2016 Outlander has your back.

Check Out These Key Outlander Features

The 2016 Mitsubishi Outlander is loaded with tons of features designed and built to offer you the best driving experience, whether you’re looking for entertainment, performance, comfort, convenience, or more. Nothing compares to the experience of test-driving it for yourself, but we’ve taken the time to put the spotlight on a few key Outlander features.

 

First of all, the 2016 Outlander is designed for performance. Even though the Outlander Sport has the upper hand in this category, the base Outlander still offers fun maneuvering and a smooth ride without compromising any of its SUV functionality. Two engine and transmission options, Super All-Wheel Control, and high-end handling add to the experience.

 

Additionally, interior comforts include standard space for seven passengers, as well as versatile seating, a more quiet and relaxing cabin than ever, and dual-zone automatic climate control. All the tech is centrally-located and intuitive, so the driver can access everything from their music library to their standard rearview camera through the 6.1” touchscreen. Drivers can even opt for Eco Mode that allows you to switch to a more fuel efficient driving mode.

 

These are only a few key Outlander features, and the 2016 Mitsubishi Outlander has many more to offer, so make sure you do your research and take one for a spin. You might be surprised!